Branding/Public Relations/Content Development
Collaborating closely with corporate internal staff, we increased social visibility to over one million impressions in the first month. We established consistent, reliable and authentic influencers and micro-influencers. Thoughtful and intentional editorial calendars yielded brand awareness and trust increases. New partnership opportunities, as well as awards and accolades, followed within six months. Crisis and community management were also keys in this project, with 24/7 response times a must.
Public Relations/Content Development
Liquid Fence Company
As the #1 product in its vertical with very limited successful competition, Liquid Fence looked to expand their reach and consumer loyalty. Through targeted social and tailored blogs and newsletters, the newsletter increased from 8,000 to 25,000 double opt-in recipients, and online sales increased 40 percent!